Otis Rubottom
words | stories | ideas


For two years, I worked with Stouffer’s to bring their campaigns to life across the social and digital landscape. When they relaunched their classic lasagna recipe to include simplified, wholesome ingredients, they needed to tell consumers about it an authentic way. To support the campaign, “It’s What’s On the Inside That Counts,” I helped created a range of digital and social content, anchored by three video spots.

Role: Creative Director + Writer